How is gross margin calculated?

Gross margin = (MRR - variable costs) / MRR × 100%. Variable costs include per-user costs for both free and paid users. Fixed costs like infrastructure and team salaries are excluded from gross margin.

What's a good paid conversion rate?

For freemium SaaS, 2-5% is typical. Developer tools and B2B products often see 5-10%. Consumer apps tend to be lower at 1-3%.

How is gross margin calculated?

Gross margin = (MRR - variable costs) / MRR × 100%. Variable costs include per-user costs for both free and paid users. Fixed costs like infrastructure and team salaries are excluded from gross margin.

What's a good paid conversion rate?

For freemium SaaS, 2-5% is typical. Developer tools and B2B products often see 5-10%. Consumer apps tend to be lower at 1-3%.

무료

SaaS 수익 계산기

SaaS 지표(MAU, 유료 전환율, 구독 가격, 비용)를 입력하여 월간 수익과 단위 경제학을 계산.

100% 무료가입 불필요브라우저에서 실행

수익

월간 활성 사용자 (MAU)5,000

유료 전환율5%

구독 가격$29

비용

무료 사용자당 비용/월$0.1

유료 사용자당 비용/월$2

고정 월간 비용 (인프라, 팀 등)$500

MRR

$7,250

ARR

$87,000

월간 수익

$5,775

총이익률

86.6%

수익 vs 비용

수익 (MRR)$7,250

총 비용$1,475

단위 경제학

유료 사용자250

무료 사용자4,750

사용자당 수익 (ARPU)$1.45

사용자당 비용$0.3

LTV (12개월 평균)$348

무료 사용자 비용$475

유료 사용자 비용$500

고정 비용$500

손익분기점 MAU399

흑자

$5,775/월 수익, 총이익률 86.6%

SaaS Profit Calculator 소개

Input your SaaS metrics — monthly active users, paid conversion rate, subscription price, and per-user costs — to calculate MRR, ARR, gross margin, monthly profit, ARPU, LTV, and break-even point. A practical tool for indie hackers and SaaS founders.

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